Tagging HIPAA in Hightouch refers to the practice of categorizing and managing sensitive healthcare data within the Hightouch platform in compliance with the Health Insurance Portability and Accountability Act (HIPAA). This process involves identifying and labeling personal health information (PHI) to ensure it is handled securely and used in accordance with HIPAA regulations. In the context of Hightouch, a data activation platform that syncs customer data from a data warehouse to various business tools, tagging HIPAA-compliant data is crucial for maintaining patient privacy and preventing unauthorized access. By implementing proper tagging protocols, organizations can leverage Hightouch's capabilities to enhance their data workflows while adhering to stringent healthcare data protection standards, ensuring that patient information is used ethically and legally in their marketing, sales, and customer engagement efforts.

Integration with Hightouch allows users to tag HIPAA through Secoda. An Automation consists of Triggers and Actions. Triggers activate the workflow based on defined schedules, such as hourly, daily, or custom intervals. Actions encompass various operations, including filtering and updating metadata. Users can stack multiple actions to create customized workflows. Secoda enables bulk updates to metadata in Hightouch.

Secoda, an AI data governance platform, offers a comprehensive integration with Hightouch. With Secoda, companies can centralize their data catalog, lineage, documentation, and monitoring into a single data management platform. By tagging HIPAA through Secoda, organizations can ensure compliance and streamline their data knowledge.