We recently refreshed the Secoda homepage to highlight Secoda AI more prominently. This update reflects what we’ve consistently observed in product usage: organizations that enable Secoda AI see higher adoption and deeper engagement across teams. In fact, viewers who use Secoda AI return to Secoda three times more often than those who don’t.

Our goal is to help teams expand access to data, encourage self-service, and speed up the time to value.

A closer look at viewer behavior

Many viewers in Secoda are business users including product managers, marketers, and customer success managers. These individuals are not always part of the technical team, but they’re becoming more self-sufficient with the help of Secoda AI.

We’re seeing clear usage patterns where business users are using AI to:

• Write or troubleshoot SQL queries
• Explore lineage to understand how dashboards are built
• Navigate glossaries and metrics to clarify definitions
• Ask follow-up questions that build on prior context
  

These behaviors indicate that AI is empowering more users to find answers independently and interact with data more confidently.

How to configure Secoda AI for success

Giving people the confidence to work with data starts with a thoughtful AI setup. Admins play a critical role in shaping how AI behaves within their workspace. We’ve made it easy to tailor Secoda AI so that it aligns with existing tools, governance requirements, and team-specific processes.

Here’s how admins can configure AI to support their organization:

• Apply filters: Restrict AI access to specific schemas, resources, or tags based on your security model.
• Set custom instructions: Define AI behavior for tasks like search, documentation, and persona-based answers. You can customize the tone, scope, or preferred data sources.
• Enable memory: Let AI remember commonly used dashboards, definitions, or tools for faster future responses.
  

These capabilities are available today and can make a significant impact on how easily teams access and use data.

What’s coming next

In the coming weeks, we’re introducing new capabilities to help teams manage, monitor, and enhance the AI experience in Secoda.

These investments are designed to support broader adoption and better outcomes. AI is already helping more users become confident data participants. We’re excited to continue expanding its impact across the entire organization.